The BMW Group agreement is the first car brand license for Fossil Group. New accessories will be launched in 2019 and sold in more than 4,000 BMW retail channels worldwide, as well as through major retailers in Fossil Group`s global network. In important news of the brand, Fossil Group has signed a global license agreement with the Bayerische Motoren Werke Aktiengesellschaft (BMW) for the design, development and distribution of BMW brand watches and smartwatches until 2023. Fossil Group Inc. FOSL, +2.75% announced on Monday that it has entered into a licensing agreement with bayerische Motoren Werke Aktiengesellschaft (BMW) for BMW brand watches and smartwatches until 2023. The first collections will be available in 2019 and sold in 4,000 BMW retail channels as well as on Fossil`s global distribution network. Fossil stocks rose more than 215% in the previous year, while the S&P 500 SPX Index rose 5.4% for the period. “BMW is one of the most iconic brands in the world,” Kosta Kartsotis, president and CEO of Fossil Group, said in a statement, adding: “We look forward to bringing our watch design and smart watch skills to BMW enthusiasts around the world.” BMW is the 20th largest brand in the world, according to Forbes Magazine`s World`s Most Valuable Brands. Tonya Garcia is a marketWatch journalist covering retail and consumer-oriented businesses. You can follow her on Twitter @tgarcianyc.
She lives in New York City. Tonya moved from Moguldom Media to MarketWatch, where she worked as an economics writer for MadameNoire, a site that caters to African-American women and offers a range of content ranging from personal finance to economics, politics, education, lifestyle and entertainment. She also worked at Mediabistro and previously worked for the media work for MSLGroup`s consumer practice. Moderna publishes a study that shows that the vaccine candidate could give immunity in the longer term. Few details of the partnership have been disclosed, but the collaboration with BMW could be a significant step forward for Fossil Group. None of the other fashion brands for which Fossil produces watches made it into the top 100. Rolex ranks 72nd on the Forbes 2018 list. .